PRE-RELEASE: REFLEK & SPEKTRA
May 2nd, 2013 - Main

We have decided to pre-release two exclusive models from our upcoming Autumn/Winter 2014 collection: Presenting the Reflek and the Spektra series, mounted on our signature Leon and Primo silhouettes.

Unpolished but appealing, essential and never out-dated. The light but sturdy and flexible frame has been rendered in raw metal and paired with a 100% tempered glass lens in a unique acid green and copper toned mirror by the historical Italian producer Barberini.

These two characteristics blend in perfectly with the bold theme of our new collection, underlining the genuine industrial feel of our hand made artisanal work.

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RELEASE: SUPER X 10 CORSO COMO SEOUL
March 28th, 2013 - Main

Super and 10 Corso Como Seoul, with the support of the Korean musical phenomenon Super Junior, proudly present the result of the latest in a series of collaborative projects: Super x 10 Corso Como II. Designed in the occasion of the store’s 5th birthday, this eclectic piece of eyewear bears the distinctive marks of both players: Super’s singular quality and meticulous craftsmanship, paired with 10 Corso Como’s attractive, elegant and aware followers.

The model in question is the Classic Super silhouette characterized by a vibrant dark havana acetate and enriched with a unique chunky golden décors that represent the bold beauty and elegance of the Italian touch.

The signature Carl Zeiss multifunctional tobaccolenses and delicate golden inscriptions complete this sharp but glamourous piece, resulting in a perfect celebratory accessory designed to match this special occasion. Super x 10 Corso Como can be found at 10 Corso Como Seoul or Super online store starting from the 28th of March 2013.

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RELEASE: OPTICAL WANDERISM SS13
March 18th, 2013 - Main

This season we extend our OPTICAL line, which we first introduced last Spring with a special selection of our headlining sunglasses silhouettes transformed into eyeglass frames.

The S/S 2013 collection sees two new interesting concepts applied to the range: the REPERTOIRE BLACK and the REPERTOIRE LIGHT HAVANA, characterized by a subtly-tinted crystal acetate frame outlined along its upper rim with a sharper, bolder acetate and rolled out on our reliable BASIC, CICCIO, FLAT TOP, PEOPLE, AMERICA, PALOMA, GIAGUARO and PANAMA models.

The silhouettes are interpreted with a lighter frame than the sunglasses version, carefully molded to ensure all-day comfort. We’ve also added a smaller version of each frame, offering a choice between an oversized or petite fit.

The REPERTOIRE BLACK has a dark crystal acetate body, with a slick, shiny black acetate forming an outline on the upper rim for a strong look, while the LIGHT HAVANA version is made of a sweet honey crystal body, combined with our light havana, for a softer yet equally contemporary vibe.
The OPTICAL range is available in opticians and select fashion retailers globally.
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RELEASE: VISIVA SERIES WANDERISM SS13
March 14th, 2013 - Main

We are proud to introduce our new Spring/Summer Visiva collection.
Characterized by a meticulous selection of fine art and photographs that stretch through different times, cultures and vast lands. Filling the frames with bold character, color and warmth.
From the Renaissance’s Maiolica ceramic painting, to the marbelesque experimental Marezzato process, and then across the channel to the tropical and eccentric British tapestries of our Pappagallo series, as well as the beautiful and unique Arabesque Alhambra fine art dating back to the midieval times.
The Visiva collection for our Wanderism SS2013 season also features a unique collaboration between SUPER and the photographer Pauline Beaudemont. Fetauring prints taken from Pauline’s ‘Remember’ series. In perfect sync with our WANDERISM theme.
MAIOLICA COBALT

The MAIOLICA COBALT range sees the VISIVA concept extended for the first time to our top-selling FRANCIS frame. Maiolica, a ceramic art form dating back to the Renaissance lends its name to the series, with a beautiful cobalt blue maiolica-inspired illustration delicately printed by hand on the inside of frames, partially covering the arms of the FRANCIS models: a unisex FLAT TOP in shiny black and silver metal and an ultra-feminine black and silver ILARIA.

Stylish, elegant and unique. Another example of high-class eyewear with a universal appeal.
MAIOLICA GOLD

Another rich maiolica-inspired illustration, this time in a decadent gold, is hand-applied to the interior of a select range of our silhouettes. The black FLAT TOP and PANAMA are equipped with gold hardware detail and a rock hard Carl Zeiss black lens, providing a simple, solid exterior with the inner arms hosting the elegant illustration.

While the GIAGUARO version combines a beautiful turquoise acetate with a tobacco brown lens and gold hardware giving the print a tropical backdrop on which to rest.
MAREZZATO

The MAREZZATO series takes its name and inspiration from the age old Italian marezzata technique of treating colored paper with chemicals and acids to obtain a marble effect, recalling the craft with a lighthearted contemporary twist.

The marble-like print, a fluid mix of patterns and colors, is hand-applied to the inside of a smooth matte black FLAT TOP, giving the shades a quirky interior whereas the plain exterior ensures they are perfectly wearable. Also available with the RACER model in a muddy mustard that smacks of the Seventies, rendering the marbled effect almost psychedelic.
PAPPAGALLO

Retro, tropical and regal influences collide to present the PAPPAGALLO range.
Paying homage to the eccentric, British tapestries and wall coverings typical of the eclectic minds. the PAPPAGALLO features a handcrafted illustration of a parrot set against a backdrop of faded tropical flowers, and of regal blue and gold.

The havana acetate is a deep shade of molasses, perfectly complimented by an aubergine lens and equipped with gold metal hardware. Available in our trusty FLAT TOP and PALOMA silhouettes.
ALHAMBRA

Named after the unique palace in Granada, Spain, the ALHAMBRA series features an intricate geometric print that recalls the medieval characteristics and the tones of the historic Alhambra palace where the flag of Ferdinand and Isabella was first raised, in honor of the Spanish conquest of Granada in 1492.

The Alhambra comes in a FLAT TOP or CLASSIC silhouette in a smooth black acetate that allows the colored arms to pop, complete with a top of the range skylet sport Zeiss lens. A definite collectible.
REMEMBER

The REMEMBER series is a special VISIVA collaboration between SUPER and the photographer Pauline Beaudemont. The series features handcrafted prints taken from Pauline’s ‘Remember’ series, which was shot throughout her travels, and depicts a woman observing the world in her different locations?in perfect sync with our WANDERISM theme.

We carefully selected three photographs from the series, printing them on the inside of our evergreen silhouettes. Combined with a wild spotted havana, an elegant classic havana and a cool light grey. We present the: Remember Resort, Remember Flight and Remember Zoo models, for those of you who want a completely original piece of eyewear with its own story to tell.

GET THEM HERE NOW
RELEASE: WANDERISM SPRING 2013
March 12th, 2013 - Main

Introducing the SUPER S/S 2013 WANDERISM collection. This season we’ve wandered far and wide, constantly hungry for innovation and new insight, with a dual-focus in mind: function and aesthetic.
Determined to bring you the best product out there for travel, practical and straight-up good looking purposes, the result is an eclectic variety of functional, original eyewear. In equal parts style and substance.
The season sees an extension of the OPTICAL line of our eyeglasses first launched with great success last Spring, introducing two new concepts with a technically improved lighter and smaller fitting frame for an all-day use.
While our VISIVA printed series features widely with a brand new limited edition range of prints. The WANDERISM also heralds the arrival of the newest SUPER family member: the DREW, as well as adding brand new colored acetates and a selected new havana to our portfolio. hard-boiled and beautiful, WANDERISM showcases the diverse inspiration drawn from a far-reaching adventure, offering an array of shades that are as functional as they are fascinating.
CAPO GIANNI

Slick Italian design meets the exotic 90’s: our best-selling black FLAT TOP silhouette has been transported back to 1993! Presenting: GIANNI, an ode to the talented Italian who left a permanent mark on the world’s fashion industry.
Here we have yet another fresh FLAT TOP comprised of top class components, oozing with Italian artisan experience: Slick black acetate is set off with a rock hard Carl Zeiss lens while chunky ‘90’s inspired gold decor is mounted on the arms, which in turn have been meticulously hand-covered in crocodile. A one of a kind statement piece just screaming to be flaunted in high places.
DREW

The SS13 collection sees the addition of a new silhouette to the SUPER portfolio: the DREW.
The high school heart-throb, self-assured and irresistible, the one you longed for but could never have! These babies just demand attention, packing enough attitude to carry any outfit. The acetate is carved to allow the silhouette to flow from a bolder to a finer outline, creating a streamlined body with excellent weight.

Quality Italian acetate is inset with our rock-hard German weapons, our signature Carl Zeiss lenses.
Available in a timeless shiny black, an elegant classic havana and a stunning crystal with bordeaux lenses.
MATTE DUSK

This soft crystal matte pack has been meticulously researched and designed for those who want a knock-out piece of eyewear with a basic concept.
The MATTE DUSK range is characterized by the simple yet studied combination of the soft-as-velvet matte crystal body with the Carl Zeiss retro orange lens, a technical lens that relaxes the eye without interfering or morphing natural colors. The concept is applied to a selection of our evergreen silhouettes this Spring, from the everyday PALOMA, our signature FLAT TOP and the universal CLASSIC shape, each model yet sharing the same mood and boasting the same high quality signature Super design.
VINTAGE HAVANA

Introducing: the new VINTAGE HAVANA range.
A simply beautiful and researched vintage havana rolled out on our signature silhouettes. The universally-loved FLAT TOP, CLASSIC, AMERICA and CICCIO have all been interpreted within the range, for those who want to let the shape and novelty havana speak for itself, while the RACER and W versions will satisfy an edgier taste. Set with our top quality multifunctional Carl Zeiss brown lens. Try them on and fall in love.
RELIC

After the release of the Panama and Giaguaro Quasimodo models from the last AW collection, we introduce their offspring for this warmer season. Same silhouettes, same principle but for this round we have been influenced by antique silver ornaments from India. Combining soft colors with metal and furthermore a selection of more complex patterns.

The results are fine slender pieces that while contrasting give a fresh and witty touch, yet remain absolutely subtle and wearable. Playing perfectly with the rich acetate of the frontal frame. The matte silver details and construction of the thin yet sturdy skeleton reminds us of its presence throughout the entire frame. Keeping the different components together like bones.
ILARIA LIZARD

The provocative red leather is hand-wrapped around the acetate and enriches the gold frame, underlining its elegance. While the sturdy black version is less flashy, yet results in an incredibly luxurious and serious piece of eyewear. A true jewel that can be worn for unique and exclusive occasions. The extra black Rock Hard Carl Zeiss lens further underlines the exclusivity of these pieces, without revealing a single hint of what is behind them.
TAN LEATHER

Super’s characteristic metal frames PRIMO and LEON are given the premium treatment this Spring with a handcrafted technique carefully carried out by Italy’s oldest artisans. The lightweight, oversized frames have been hand-covered in the finest quality Italian leather and set with a sunset lens, immediately catapulting you back to the ‘70s.

The leather finishing is impeccable with both models boasting a Barberini tempered glass lens, giving the shades the perfect weight, with the quality apparent to the touch. Both the LEATHER WRAPPED PRIMO and LEATHER WRAPPED LEON have a flexible bridge with the arms finished in havana acetate, ensuring maximum comfort and wearability. Elegant inscriptions etched under the bridge serve as a subtle guarantee of an original RetroSuperFuture design. These shades have undeniable cult potential: think Peter Fonda in Easy Rider.
PEOPLE SAVANNA

Has a story to tell on first sight a beginning, a middle and an end.
As elegant at it is sharp, this gem showcases the SUPER mission: our love of research with the aesthetic pairing of quality materials.
Each component reveals the artisanal experience that led to its creation.

The soft, tinted crystal acetate is teamed with a razor sharp havana, which sweetly softens against a honey faded lens. Sharp golden sturdy arms protect the soft crystal body with its delicately exposed metallic skeleton, while acute slices of havana acetate and bold studs finish off this piece, sure to be savagely desired amongst the most attentive fashion crowd.
GHOSTRIDER

After the howling success of last Summer’s TIBERIO model, we worked the same principle for this Spring in a darker key, bringing you the GHOSTRIDER.
Applied to our popular FLAT TOP and RACER silhouettes, The GHOSTRIDER range showcases both a strong technical and functional aspect of eyewear running parallel with a brave design. The models feature the exclusive Carl Zeiss tri-flection Methane lens, with their incredible filtering technique, allowing you to brave extreme sun conditions in comfort.

The lens’ black mirror effect is embedded in a black matte frame, equipped with gunmetal decor and matte puma detail finishing on the arms. One part Mad Max, two parts Hells Angels. A true bad boy model.
FRANCIS LEOPARD

Introducing our FRANCIS LEOPARD: this range plays on two beloved design constants: classic havana acetate, and the timeless and outrageous animalier print, combining to make a statement unisex piece that is not for the faint hearted.Our beloved Francis model, with its metal arms, was the perfect base for the leopard print, giving it a tasteful matte finish that pops nicely against the glossy havana acetate.

Lenses are classic in a tobacco brown Carl Zeiss, set off with delicate gold décor on the front and sides. This brave bombshell is available in our statement FLAT TOP, AMERICA silhouettes, or in the dainty PEOPLE version.
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RELEASE: A.P.C. RETROSUPERFUTURE
March 1st, 2013 - Main

We are proud to introduce our latest creative foray, with one of our most admired collaborators to date: A.P.C. The French label, understated design has gone a long and respectable way since its launch, more than 25 years ago.

RETROSUPERFUTURE and A.P.C. are rolling out an exclusive eyewear project for the French house’s Spring/Summer 2013 that celebrates a unique meeting of minds and a mutual design philosophy with quality at its core.

The project sees the creation of two unique new silhouettes, while upholding the usual strict quality control standards and Italian experience associated with Italian manufacturing of RETROSUPERFUTURE eyewear.

For women, the oversized A.P.C. Lunettes Femmes, characterized by its smooth curves, and high metal bridge. Available in a flattering palette of navy blue and light tortoise.

The A.P.C Lunettes Hommes model, with its edgy silhouette for the effortlessly stylish man, comes in a classic light tortoise with brown lenses or a solid, inky black with black mirrored lenses. All models feature Carl Zeiss lenses.
A.P.C. Lunettes Femmes I available in marine or light tortoise
A.P.C. Lunettes Hommes I available in black or light tortoise

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RELEASE: SUPER & ÉTUDES
February 12th, 2013 - Main

SUPER has joined creative forces with ÉTUDES, the young, independent artistic phenomenon, that has fast become one of the hippest collectives around the globe. SUPER and the Paris /New York based outfit have teamed up on an exclusive pair of shades specifically tailored to fit with the concept and lifestyle of the collective, which has an experience of over 10 years in clothing brand Hixsept and uber-cool independent publishing house JSBJ.

Our beloved Panama silhouette has been reinterpreted in the contemporary ÉTUDES key, perfectly in sync with its classic, directional menswear line. Taking a nod from the ÉTUDES signature blue, this limited-edition Panama model has been produced in a ton sur ton deep cobalt blue, from the crystal acetate frame, to the top-notch Carl Zeiss lens, right down to the collectible box and authentic Italian leather case.

The bridge of the sunglasses feature a geometric inscription of the ÉTUDES “E”, while the arms are inscribed with the Études writing. This bold, exclusive model is available in a limited number of pieces in select stores and online.
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RELEASE: GALS FRANCIS
December 6th, 2012 - Main

Introducing the latest addition to the eclectic FRANCIS family: GALS FRANCIS. The seductive GALS silhouette has been reworked in the signature metal-acetate combo for an exclusive release.

The oversized shades boast the same sturdy body as the original version, this time around in a solid black quality acetate paired with silver metal arms and hardware for the GALS FRANCIS SILVER version or in gold metal for the GALS FRANCIS GOLD. Each version is inlaid with our rock-hard Carl Zeiss lenses, guaranteeing as always the quality of components used and the SUPER seal of excellence.

Arrogantly chic and ultra-feminine, GALS FRANCIS are available in select stores.
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COME AND VISIT US: SUPER MOVES TO CONVEYOR AT FRED SEGAL
November 16th, 2012 - Main
Our pop-up store at Conveyor Fred Segal is open until November 18th. Last chance to come and visit us!
420 Broadway, Santa Monica, CA 90401
tel. 310.458.2800
MON-SAT 10-7, SUN 12-6
RELEASE: HUMANISM WINTER 2012/2013
October 30th, 2012 - Main

The Super AW 2012 – 2013 collection is dedicated to our species. In the good and the bad. By trawling through our history and projecting into our future, identifying and amplifying the differences that time, faith and geography have created between our cultures, we brought them together in one collection, for a single species: Humanism.Design research is at a high; we’ve taken our new high- resolution printing technique further, raising the bar once again in the eyewear sector—add to this our laser engraving and embossing techniques and we obtain a collection unlike any other out there. This season’s color palette was drawn from our natural surroundings at this very time of year, when death is making room for new life and growth, an ironically elegant and beautiful decaying of nature.The Humanism collection brings together and promises to cater for all manner of life, taste and personality.
MONTANA

SUPER doesn’t just focus on the design of its eyewear, but on its functionality — it’s important to have beautiful eyewear, and it’s imperative to protect your peepers from the elements, especially with that snow glare in winter time. Introducing: MONTANA. The MONTANA features a highly technical mirrored Optics by Carl Zeiss lens that offers maximum protection in the most extreme of outdoor conditions. The strong mirrored lens may be reminiscent of the 1970s and ‘80s, yet the lens is set in a completely modern and lightweight skeleton.

Stand out on the mountaintop with the sporty, flamboyant Racer version in burnt havana, set with a fuchsia lens: or keep it contemporary with the light Havana/powerful green lens combo. Or for an entirely unique and original accessory on the hilltops look no further than the Panama version: a gorgeous smokey gray crystal acetate teamed with an unexpected blinding sun orange.
Who said safety had to be boring?
HAVANA & BLACK EXTENSION

In autumn we released the instantly classic HAVANA&BLACK series, boasting a slick blend of havana and black acetate with an essential black lens. For winter we added on a few pieces to complete the set. The same principal, this time replacing the Havana with a very special material: briar. Best known for vintage car interiors—think of the chic retro fitting inside of a Jaguar, beautiful antique chessboards, and grandpa’s pipe — we decided to use this retro material, luxurious to the touch and look, for a special incarnation of the Racer model. The result? Sumptuous, sporty and slick shades completely unique to SUPER.
LIZARD

The jewel in the crown of the Winter collection we present, the LIZARD series: Quality shades meticulously hand-covered by our skilled artisans with recycled leather. Mounted on our simple, clean Classic shape, available in a black or traditional brown, the elegance of the embossed reptile print leather speaks for itself. The LIZARD model is completely original, classic and head-turning all at the same time.
Bound to draw stares, these beauties elevate the standard of SUPER firmly head and shoulders above the rest.
SOTTOBOSCO EXTENSION

This autumn saw the introduction of the SOTTOBOSCO COLORS, deep and rich solids inspired by the natural elements of the season. Winter sees the colors extended to a further four of our silhouettes. Make a colorful yet subtle statement this season choosing from the Paloma, the Flat Top, the Basic and Racer.
SILVER FRANCIS

Given the huge following of our original black and gold Francis combo, we decided to extend the range to reach everyone.
THE SILVER FRANCIS applies the exact same design formula of the original FRANCIS series: black acetate plus metal arms and hardware, replacing the gold metal with silver.

Aimed at those who prefer the touch of subtlety of the silver to the bling of the gold, or who merely want to mix it up from time to time, the SILVER FRANCIS is available in five various incarnations: The Flat Top, the Ciccio, the Basic, the Paloma and the America.
HIEROGLYPHICS ACETATE

We first introduced photo-chromatic engravings into our eyewear in August with the HIEROGLYPHICS FRANCIS pack, for this winter we
thought we would explore a color-on-color engraving, opting for a more casual striped tobacco Havana acetate.

The shades are covered in the meticulous engravings, for a fun and tongue-in-cheek touch. For those of you who just want something fun, without compromising on standard, the HIEROGLYPHICS ACETATE comes in our Basic and Flat Top silhouettes.
GET THEM HERE NOW
“SUPER MOVES TO” CONVEYOR AT FRED SEGAL
October 22nd, 2012 - Main

You are invited to celebrate with us on the night of October 25, with a series of performances from our good Italian friends.
Super moves to Conveyor at Fred Segal.
From 7pm – 9pm there will be a special screening and live piano performance by Alberto Bof.
From 9pm – 11pm, directly from Italy, exclusive live session by Dumbo Gets Mad featuring Cécile.
Throughout the whole evening a trusty Italian pasta, wine from the bel paese and Belvedere vodka drinks will be served to all our guests.

After the success of the first SUPER MOVES TO project held during Milano’s International Design Week last April, Super’s traveling project will be opening its doors with Conveyor at Fred Segal in Los Angeles. The project will boast the most complete selection of Super eyewear, exclusive limited edition products as well as a direct expression of the aesthetic and entity of the brand. The shop will be open for a very limited time, running from October 17th until November 17th.
For the occasion, SUPER and Conveyor at Fred Segal will present the result of their union, an exclusive series of selected hand-crafted havana acetates and Carl Zeiss multilayer technology lenses mounted on a selection of Super’s signature silhouettes.

But, this is not the only surprise. During the entire permanence of “SUPER moves to Conveyor at Fred Segal” you can find the most complete selection of the SUPER collection, new and historical models, including rare pieces, illustrated by technically qualified staff.
Here is some footage of how we work in Italy: http://vimeo.com/47008980
In order to deeply enjoy the Italian company’s visit across the ocean, an exclusive screening and performance will be thrown on October 25th from 7pm – 10:30pm. Offering our clientele and special guests our finest Italian goodies.

In honor of the event, Conveyor and Super created a special and limited series of sunglasses: The Golden State.
The selected Italian tortoise acetates are crafted into three of Super’s best selling silhouettes: The Flat Top, the Ciccio and the Classic.
The sturdy frames mount Carl Zeiss’ multilayer gold lenses, featuring rock hard treatment and anti-scratch reinforcement to guarantee top of the notch protection from the California sun. The arms are characterized with a black matte finish to ensure a smooth and comfortable fit; and to complete the picture, each piece is personalized with the project inscriptions and a bones brigade inspired cross decor, placed meticulously on the inside of the arms.

SUPER MOVES TO CONVEYOR at FRED SEGAL will be open until November 17th.
Don’t miss it.
Visit the Facebook page of the event.
RELEASE: OPTICAL HUMANISM AW 12/13
September 24th, 2012 - Main

SUPER introduced its OPTICAL range in Spring/Summer as a response to an eyeglasses market lacking in fresh design and appeal. The OPTICAL range offers unique and stylish eyeglasses, with the guaranteed SUPER seal of handmade excellence. This Autumn/Winter sees an extension of the OPTICAL line, with more of our signature silhouettes transformed into stylish eyeglass frames and the addition of two brand new colorways. The OPTICAL range is available in both opticians and select retailers.
HAVANA&BLACK

The Havana & Black sunglasses debuting this season are assured to become an instant SUPER cult classic so including an eyeglasses
equivalent was a no-brainer. Specific Havana and tortoise acetates were carefully selected and blended with a slick black, creating a frame
of universal appeal. Available in our Flat Top Small, America and Ciccio silhouettes, the Havana & Black eyeglasses are the perfect
embodiment of the SUPER new-retro aesthetic.
FADED BORDEAUX & CRYSTAL

The Faded Bordeaux&Crystal range is one of two new color-ways introduced exclusively in the OPTICAL range. The frames in this series
feature a declined, dégradé version of the new solid bordeaux introduced in Autumn, paired here with a crystal acetate to soften the effect
for everyday wear, without losing the distinct character that sets the frames above and apart from your average eyeglasses. Available in four
of our slick silhouettes: the Panama, People, America and Paloma. Each version features a gold metal skeleton and hardware.
FADED GREY & CRYSTAL

The second of our new exclusive optical color-ways introduced this season is the Faded Grey&Crystal: a dégradé effect grey fading into
crystal with a silver metal skeleton. A modest and elegant colorway, applied to four of our beloved silhouettes: the Panama, People,
America and Paloma for subtly stylish eyeglasses with substance.
GET THEM HERE NOW
RELEASE: VISIVA SERIES HUMANISM AW
September 20th, 2012 - Main

The Visiva AW 2012/2013 collection is characterized by a series of prints under the name Humanism. So-called because every print offers a different inspiration to humanity and to what humanity contributed to the world as we know it.
PAPYRUS

The Papyrus model pays homage to the original masters of print: the Ancient Egyptians. The molasses-brown havana Flat Tops are set with a dark brown Zeiss lens, the inner frame is mounted with a beautiful high-resolution print of the Winged Sphinx on parchment, while the arms feature an intricate hieroglyphic print and a delicate ‘RETROSUPERFUTURE’ logo inscription in gold.
EQUUS

The wild puma acetate of the EQUUS may resemble the traditional camouflage print but the truth is that the last thing these babies do is blend into the background. The black, white and silver colored Basic frames make a loud impact set against the simple black Zeiss lenses, while the interior is mounted with a delicate print of a horse in the same family of colors.
FELIDAE

At SUPER while we never stop experimenting with design innovation, we always stay connected with our roots and make sure not to leave anyone behind. If bold prints aren’t your thing, we present the FELIDAE: A simple, clean and reliable black Flat Top set with black quality Zeiss lenses. The interior is mounted with a stunning print of a lion, prowling and self-assured like the Felidae.
ANATOMY

The Anatomy perfectly sums up where SUPER is this season: the exterior representing the simplicity of solid design with a retro vibe, while the interior is mounted with a high-resolution print. Our beloved Basic shape in a deliciously retro 70’s Havana is set with a dark brown Carl Zeiss lens, with the inside revealing a very particular image from an old anatomy book.
MARMO & MARMO ALPI

The Marmo models play on an inspiration found closer to their home: marble. Available in the Basic, Flat Top and America frames, the Basic and Flat Top version with its inky black exterior keeps the inspiration to a modest minimum, with the black and white marble print kept to the inside of the model.

For the more experimental among us, the America inverts the trend, wearing the print on the exterior of the arms. Quirky, tongue-in-cheek and completely unique.
BAITA & FORESTA

The following models are both characterized by the use of matte crystal acetate and matching matte prints inside. Resulting in a frosty effect perfectly in theme with its images. The Baita comes in two different colorways: milky white acetate for the Classic silhouette and black matte for the Flat Top. Both decorated by a beautiful vintage image from the European slopes.

While the Foresta Flat Top boasts two fresh colorways: a frosty grey set with black lenses and a black matte with green lenses, both decorated with a wintery tree-top scene printed inside.
TAPESTRY

The Tapestry series are perfect for those SUPER fanatics who like their shades to stand out from a distance. Dipped in murky Seventies acetates, these models are embellished with mosaic, Persian-inspired prints. Eclectic, loud and brave, a definite statement piece.

NDEBELE

The Ndebele models come in slick black acetate, with a contrasting dark brown Zeiss lens, featuring a fun African print on the arms. Available in both the Flat Top and the Basic silhouettes, the front of the shades are simple and clean while the side profile present the light-hearted contrast of the African print.
AFRIKA MOROSS

The Afrika Moross seasonal project was inspired by one of the dominating characteristics of this Autumn collection: handcrafted patterns. Super teamed up with illustrator Kate Moross to create the perfect graphics for this series of show-stopping eyewear. This graphic yet wearable series is characterized by an African-inspired black and white hand made illustration and feature a deep blue lens, available in three different silhouettes: the Flat Top, the America and the 49er.

The Flat Top and America models feature engraved arms mounted on sleek black acetate, set with deep blue lenses, subtly displaying the print; while the bolder 49er Afrika Moross features our Visiva Series trademark of printed acetate, paired with a clever combination of gold and silver metal structure. The Afrika Moross models come with customized packaging. A definite collectable.
FABRIC

The FABRIC series is inspired by world culture and man’s ability to turn natural elements to art.In the Lucia Fabric‘s specific occasion from Turkish Kilim.Thick and soft printed fabrics have wrap our beloved Super acetate, completely covering the Lucia for an all-out retro-ethnic vibe.

Like the other members of the family, both the Flat Top Anatolia and the Classic Sierra Leone are characterized by the soft fabric tightly wrapped around the frame, in this case, the arms. Finished off with our sleek Italian acetates and our best selling lens by Carl Zeiss.
QUILT

The Quilt model takes the form of our eclectic Panama silhouette, but this is the most bohemian incarnation of the Panama we’ve seen yet. The exterior is in a casual striped havana acetate while the interior is mounted with a print of a Caribbean-feel woven fabric.
GETH THEM HERE NOW
RELEASE: HUMANISM AUTUMN 12
September 17th, 2012 - Main

The Super AW 2012 – 2013 collection is dedicated to our species. In the good and the bad. By trawling through our history and projecting into our future, identifying and amplifying the differences that time, faith and geography have created between our cultures, we brought them together in one collection, for a single species: Humanism.Design research is at a high; we’ve taken our new high- resolution printing technique further, raising the bar once again in the eyewear sector—add to this our laser engraving and embossing techniques and we obtain a collection unlike any other out there. This season’s color palette was drawn from our natural surroundings at this very time of year, when death is making room for new life and growth, an ironically elegant and beautiful decaying of nature.The Humanism collection brings together and promises to cater for all manner of life, taste and personality.
FRANCIS

The FRANCIS range is among our most beloved and best-selling: the universal black acetate and gold metal combo is sleek, self-assured and easy to pull-off. This season we decided to broaden the range, adding two more silhouettes to the black and gold series: the reliable Paloma and the clean-cut America.
For those of you who prefer to cause a stir, we bring you the Wild Safari model. Featuring the same delicate arms of the original Francis model, combined in this case however with a distinctively Super acetate, its arms finished with an amber crystal. For the more fashion-attentive among you.
HORIZON

The HORIZON series is one of the most technical and exclusive of the season, featuring partially mirrored lenses specifically aimed at a practical on-the-road use—whether it for biking, driving, running or walking—without sidelining the style. This particular technique of mirroring only the top portion of the lens allows you to cross various terrains under strong sunlight, by blocking the direct sunlight coming from above. The lower portion of the lens is lighter, without color distortion, ensuring a ‘faithful to the color’ view. The use of the light frames means you don’t perceive the weight of the mirrored lens, ensuring comfort when worn for long-distance journeys. Available in our subtle and worldly Panama, Giagiuro and 49er silhouettes in a yellow tortoise with silver details.
HAVANA & BLACK

Set to become an instant classic, the HAVANA&BLACK series is equal parts traditional and fresh. The combination and characterization of our specific selection of havana and tortoise acetates, paired with a sleek black, are mounted on our headlining silhouettes and topped off with our Carl Zeiss Rock Hard lenses – what else needs to be said? These babies are perfect for any occasion.
HIEROGLYPHICS FRANCIS

Of course, it wouldn’t be a SUPER collection if we didn’t include a seasonal wildcard: a model so special that we can smugly rest assured that it is unique to SUPER. This Autumn, this particular model comes mounted on our reliable signature People silhouette, but there is nothing about the HIEROGLYPHICS FRANCIS that you have seen before: the metal arms, treated to give it an aged feel, have been meticulously engraved with precision, featuring hieroglyphic –inspired graphics.

Resulting in a unique, unisex model available in the black People with engraved golden bridge and arms, or in a black Flat Top. A definite must for those who appreciate the finer details.
SOTTOBOSCO COLORS

This Autumn, Super introduces a new range of deep, lush colors that pay homage to the natural elements of the season, recalling its earthy tones, its foliage and its mossy underbelly with class. The new solids of the season: bold bordeaux, rifle green, deep blue and a pungent mustard, are teamed with a faded lens of the same color, and applied to solid shapes, allowing the color to make its statement. The perfect shades to celebrate and blend into the beauty of your Fall surrounding.
DISTINCT CLASSIC

At SUPER we like to reinterpret the classics, making slight adjustments without affecting the overall effect. For the DISTINCT CLASSICS, we opted for an unexpected splash of saccharine sweet color lens set against our trusty Havana acetate, for a fun take on a solid formula. Available in three color-ways: the People in yellow tortoise is set with sky blue lenses; the America combines striped tobacco acetate with a lilac lens, while the Panama in a dark Havana and hot pink combo.
LEATHER & ACETATE

The LEATHER & ACETATE range carries the SUPER stamp of sheer class in design and execution: elegant shiny black acetate is paired with soft brown Italian leather. The leather, recalling an aged skin darkened by many days in the sun, has been meticulously placed by hand on our Racer, Flat Top Small and People silhouettes. Each version represents a classic piece of eyewear, that as it ages, will only add to its character. Timeless and classic in their simplicity.
GALS NEW HAVANA

This Autumn we revisit our ultra-feminine, over-sized silhouette the GALS. Tortoise and havana acetates are paired with feminine lenses in three new flirtatious forms: a dark striped tobacco version for defined old-school Hollywood ‘shades and headscarf’ flavor; a contemporary wild speckled havana in golden sandy tones; and a retro version in a deep burnt havana acetate.

The oversized faded lenses allow a glimpse of the eyes, giving them a feminine provocative feel. A sure-fire feline favourite with the Gals.
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Manufacturing Super
August 6th, 2012 - Main
We want to share with you the manufacturing side of our production: the craftsmanship process and different steps involved in our made in Italy quality.
Manufacturing Super from retrosuperfuture on Vimeo.
RELEASE SUMMER 12: TIBERIO
May 30th, 2012 - Main

A unique, unisex piece designed with the sporty hunk out at sea in mind, as well as the hot babe lounging on deck, soaking up the sun. The silhouette is solid—a thick bridge and bold outline that collide in a sharp and masculine appeal, but these shades will look just as good on her as on him, exuding that certain kind of sexiness of a gal in her boyfriend’s shades.

This model is characterized by a gold metal decor on the front that winds around the smooth corners of the musetto. The rich molasses-colored havana is dipped with a coat of matte black acetate, giving the sunglasses a smooth and silky finish to the touch.

The elegance is in the details–delicate gold ‘RETROSUPERFUTURE’ inscriptions, the glimmer as the acetate catches the light and the visibility of the skeleton. Not to mention the signature of the model, a gold anchor modestly sitting on the end of one of the inner arms.

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RELEASE: VISIVA SUMMER 2012
May 28th, 2012 - Main

This Summer SUPER rolls out the next chapter in the VISIVA series, revisiting the hand-crafted prints seen in Spring taken from 70’s and 80’s beach postcards, scientific illustrations and tropical-themed photos.

The Summer outing of the VISIVA range sees the same retro-kitsch prints revived on a top-notch resin crystal acetate, so that unlike the Spring selection the prints can be seen clearly both inside and outside of the shades, resulting in a refreshing collection that ooze with the sun-drenched spirit of Summer.

Available in the universally flattering, easy-to-wear BASIC and AMERICA models, or in the edgier FLAT TOP SMALL and PANAMA’ silhouettes. With a color palette reminiscent of a 70’s summer vacation slideshow, these beauties are the perfect accessory for sitting on the dock of the bay, watching the tide roll away…

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RELEASE: SUMMER 2012 OFFSHORE COLLECTION
May 24th, 2012 - Main

The Summer 2012 OFFSHORE collection is a natural evolution of the preceding Panama collection, a consolidation of experimentation and research culminating in further exploration in design and materials, all the while raising the bar for SUPER and its competitors. Color is key: soft translucent colors, new colored acetates and colored lenses, contrasts and tints—each combination carefully selected to ensure that the quality and design are not diluted. This season we feature matte and crystal acetates while at the same time introducing entirely new, top quality havana and tortoise acetates. The OFFSHORE also sees the inclusion of a new quality photochromatic glass lens by Barberini, set in our first ever full metal frames.
This collection was designed with the joy and spirit of the Spring/Summer season in mind: the excited anticipation of Summer in the Spring months as the stretch in the evenings arrives, and the infectious carefree, devil-may-care Summer time high.
PEOPLE SUMMER 2012

Color play has been one of our strengths since our birth and throughout the seasons, where we constantly research new color combinations and materials. Experimenting with the color element allows us to constantly update our signature silhouettes without interfering with their basic, solid design. For the SUMMER release we’ve re-interpreted our well-known PEOPLE model in powerful, eye-opening hues, pairing strong colored crystal acetates with strong colored lenses. The loud, clashing palette lends an entirely new persona to the classic PEOPLE, bursting with life and Summer daring. Introducing The Tom Wolfe Series, available in four variations: orange frames with blue lenses; red frames with blue lenses; fuchsia frames with brown lenses, and royal blue frames with brown lenses.
BASIC SUMMER 2012

We add two further color combinations to the BASIC MATTE SPRING series: resin yellow matte frames with a green Zeiss lens, and a fresh pink matte frame teamed with dark brown Zeiss lenses. This matte series has the same velvety-soft finish as the SPRING models, and is just as easy to wear. Attractive eyewear, specifically researched and tailored to captivate attention. Sure to be an instant classic in the city this Summer.
GIAGUARO DUO COLORS

Following the first GIAGUARO DUO COLOR released in our Spring collection, we add two more variations to the list, each as unique as the next: a warm classic camel and green acetate with a brown lens, and a summery maritime blue and off-white teamed with a deep blue lens. All metal work and decors have a matte finish. Thanks to the careful study of color combinations, both models have an everyday appeal, while still maintaining a unique and unusual air.
NEW ILARIA

After the resounding success of last year’s ILARIA model, we bring you the latest incarnation: ILARIA SUMMER 2012. It shares the same sturdy metal skeleton as the previous ILARIA model, yet in this case the skeleton is coated with a unique and retro multi-colored block acetate and is set with deep cobalt blue lenses. Very distinctive shades, sure to cause a stir, they were exclusively designed for a strong, fashion conscious woman who likes to be noticed.
PANAMA‘QUASIMODO’

As with the GIAGUARO ‘QUASIMODO’ from our SPRING collection, the PANAMA employs the same nostalgic technique from the past of blending acetates, this time around with matte acetates only. Each component is made of a different acetate, five in total, in tasteful and a classic variety of havanas. For those who appreciate a unique, high-quality, hand-crafted piece that won’t be found elsewhere.
NEW HAVANAS

The experimentation with havana and tortoise acetates introduced in the SPRING collection continues with a wider range of silhouettes: a CICCIO FLAT TOP in a burnt havana with a tonal brown lens; the 49ER with a psychedelic light brown acetate and contrasting green lens; the FLAT TOP in a speckled yellow tortoise acetate and a brown lens; the FLAT TOP in a dark havana with a kaleidoscope pattern and a dark brown lens, and the FLAT TOP SMALL in a gold and brown psychedelic havana with a dark brown lens. These acetates are completely unique to SUPER and an easy way to experiment without wearing full color.
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RELEASE SUMMER 2012 OFFSHORE COLLECTION: PRIMO
May 21st, 2012 - Main

We introduce our second full metal frame with the METAL SUMMER ‘PRIMO’ model. The Spring model’s next of kin, we further on played with the nose piece design component to keep the series going, holding it together instead with a flexible yet firm bridge, allowing complete comfort in the fit. This unisex model was inspired by classic vintage shapes, but as always interpreted in a contemporary way, creating a very strong and unique piece of eyewear.

An engraved metal circumnavigates the lenses and as with the Spring model, there is a delicate inscription underneath the bridge. The PRIMO features glass photochromatic Barberini lenses ensuring character and functionality along with the sturdiness of the body and lending weight to the eyewear.

Available in a variety of colors: yellow gold metal frames with green lenses; gold and silver metal frames with pink lenses; gold and silver metal frames with mustard lenses, or yellow gold metal frames with blue lenses. A milestone in the on-going SUPER evolution.

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SUPER FOR 10 CORSO COMO SEOUL 4TH ANNIVERSARY PROJECT
May 14th, 2012 - Main

The latest special project from SUPER marks the 4th anniversary of 10 Corso Como Seoul, the Korean branch of the fashion-come-culture retail phenomenon.

SUPER has created a special edition of our beloved and modestly-chic BASIC silhouette, in an eye-popping black puma acetate combined with our sharp and shiny black; with this limited model paying homage to the past four successful years of 10CC Seoul and its solid ongoing partnership with SUPER.

The sleek skeleton features delicate gold hardware, with an engraving in the hinges and a ‘RSF Special Edtn’ inscription on the inside of the arms.
For the presentation of the exclusive model we called on the talents of illustrator Claire Duport, who hand-designed the packaging one by one with the greatest of care, decorating the boxes with her signature graphics and personalizing them with her signature, her valuable input adding to the collect-ability of the project.

The special project was launched to much fanfare at the televised SUPER MODEL! SUPER NIGHT! event, which saw 20 models walking a runway wearing the SUPER x 10CC Seoul shades in front of a select audience made up of press, fashion personalities and VIP Customers, and was televised live on the Korean ‘ON STYLE’ channel.

Production was restricted to only 60 pieces, with this limited model available to buy exclusively at the 10 CORSO COMO Seoul store and on our web store.
Available from Friday 18th May here.